{"id":19442,"date":"2026-10-22T06:34:09","date_gmt":"2026-10-22T11:34:09","guid":{"rendered":"https:\/\/www.mundovideo.com.co\/en\/?post_type=europe&#038;p=19442"},"modified":"2026-10-22T06:34:11","modified_gmt":"2026-10-22T11:34:11","slug":"australia-bans-celebrities-and-influencers-from-gambling-ads","status":"publish","type":"europe","link":"https:\/\/www.mundovideo.com.co\/en\/europe\/australia-bans-celebrities-and-influencers-from-gambling-ads\/","title":{"rendered":"Australia bans celebrities and influencers from gambling Ads"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Canberra, October 21, 2026.<\/strong> Australia will ban the use of athletes, celebrities, and influencers in gambling advertising from <strong>January 1, 2027<\/strong>, under new guidelines published on October 19 by the <strong>Australian Communications and Media Authority (ACMA)<\/strong>. The measure requires licensed operators to review advertising campaigns, sponsorships, and commercial contracts before the restrictions take effect.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"562\" height=\"165\" src=\"https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2026\/10\/image-201.png\" alt=\"\" class=\"wp-image-19451\" style=\"aspect-ratio:3.4069767441860463;width:840px;height:auto\" srcset=\"https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2026\/10\/image-201.png 562w, https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2026\/10\/image-201-300x88.png 300w\" sizes=\"auto, (max-width: 562px) 100vw, 562px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><a href=\"https:\/\/www.mundovideo.com.co\/mve-ads\/?lang=en\" target=\"_blank\" rel=\" noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"500\" src=\"https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2026\/05\/ADS-MVE.jpg\" alt=\"\" class=\"wp-image-16352\" style=\"width:840px;height:auto\" srcset=\"https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2026\/05\/ADS-MVE.jpg 600w, https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2026\/05\/ADS-MVE-300x250.jpg 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">The ban, established under the <strong>Interactive Gambling Amendment (Gambling Reform) Act 2026<\/strong>, passed by Parliament on August 19, covers active and retired athletes, celebrities, and well-known digital content creators. It also extends to individuals recognized within specific communities.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"520\" src=\"https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2026\/10\/image-202.png\" alt=\"\" class=\"wp-image-19452\" style=\"aspect-ratio:1.8463949843260188\" srcset=\"https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2026\/10\/image-202.png 960w, https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2026\/10\/image-202-300x163.png 300w, https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2026\/10\/image-202-768x416.png 768w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">ACMA will assess six factors, including public recognition, media exposure, professional achievements, influence over consumers, and commercial benefits. Even influencers who become widely recognized after signing contracts could become subject to the restrictions.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2026\/10\/image-114-1024x576.jpeg\" alt=\"\" class=\"wp-image-19453\" style=\"aspect-ratio:1.7794561933534743\" srcset=\"https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2026\/10\/image-114-1024x576.jpeg 1024w, https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2026\/10\/image-114-300x169.jpeg 300w, https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2026\/10\/image-114-768x432.jpeg 768w, https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2026\/10\/image-114.jpeg 1351w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Anthony Albanese<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Compliance responsibility will primarily fall on licensed operators under <strong>Section 62W of the Interactive Gambling Act 2001<\/strong>, overseen by ACMA, chaired by <strong>Nerida O&#8217;Loughlin<\/strong>, with <strong>Adam Suckling<\/strong> identified as Acting Chair in October.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"765\" height=\"478\" src=\"https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2026\/10\/image-203.png\" alt=\"\" class=\"wp-image-19454\" style=\"aspect-ratio:1.6005434782608696;width:840px;height:auto\" srcset=\"https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2026\/10\/image-203.png 765w, https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2026\/10\/image-203-300x187.png 300w\" sizes=\"auto, (max-width: 765px) 100vw, 765px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Anika Wells<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The reform, introduced by the government of Prime Minister <strong>Anthony Albanese<\/strong> and Minister for Communications and Sport <strong>Anika Wells<\/strong>, limits television advertising to <strong>three gambling ads per hour between 5:00 a.m. and 8:30 p.m.<\/strong> and restricts advertising during live sports broadcasts, including the 15 minutes before and five minutes after an event.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"962\" height=\"417\" src=\"https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2026\/10\/image-199.png\" alt=\"\" class=\"wp-image-19446\" style=\"aspect-ratio:2.3098039215686272\" srcset=\"https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2026\/10\/image-199.png 962w, https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2026\/10\/image-199-300x130.png 300w, https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2026\/10\/image-199-766x332.png 766w\" sizes=\"auto, (max-width: 962px) 100vw, 962px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">It also prohibits gambling advertising in stadiums and on sports uniforms. Digital platforms must verify that users are <strong>18 or older<\/strong>, require authenticated sessions, and allow users to opt out of gambling advertisements through a three-part control system. Operators will face restrictions on promotional incentives during the first <strong>14 days<\/strong> after account registration and for three months after individuals leave <strong>BetStop<\/strong>, the national self-exclusion register.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><a href=\"https:\/\/www.mundovideo.com.co\/landing\/multigame-link\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"700\" src=\"https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2024\/08\/multigame-diamod-III-700-eng.jpg\" alt=\"\" class=\"wp-image-9622\" style=\"width:840px;height:auto\" srcset=\"https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2024\/08\/multigame-diamod-III-700-eng.jpg 700w, https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2024\/08\/multigame-diamod-III-700-eng-300x300.jpg 300w, https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2024\/08\/multigame-diamod-III-700-eng-150x150.jpg 150w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">The legislation introduces controls on payments to illegal operators, website blocking, and a new advertising opt-out register. ACMA will be able to oversee advertising campaigns and commercial agreements, while media companies, sports clubs, and gambling operators must adapt their operations to the new requirements.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Canberra, October 21, 2026. Australia will ban the use of athletes, celebrities, and influencers in gambling advertising from January 1, 2027, under new guidelines published on October 19 by the Australian Communications and Media Authority (ACMA). <\/p>\n","protected":false},"author":1,"featured_media":19444,"menu_order":0,"comment_status":"closed","ping_status":"open","template":"","format":"standard","meta":{"inline_featured_image":false,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[],"tags":[3287,3686,1488,3184,15,102,585,354,105],"class_list":["post-19442","europe","type-europe","status-publish","format-standard","has-post-thumbnail","tag-advertising","tag-australia","tag-ban","tag-europe","tag-gambling","tag-online-betting","tag-online-gambling","tag-responsible-gambling","tag-sports-betting","entry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Australia bans celebrities and influencers from gambling Ads - Mundo Video Entertainment | Casino News in Latin America and the World<\/title>\n<meta name=\"description\" content=\"Canberra, October 21, 2026. Australia will ban the use of athletes, celebrities, and influencers in gambling advertising from January 1, 2027, under new guidelines published on October 19 by the Australian Communications and Media Authority (ACMA).\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mundovideo.com.co\/en\/europe\/australia-bans-celebrities-and-influencers-from-gambling-ads\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Australia bans celebrities and influencers from gambling Ads - Mundo Video Entertainment | Casino News in Latin America and the World\" \/>\n<meta property=\"og:description\" content=\"Canberra, October 21, 2026. Australia will ban the use of athletes, celebrities, and influencers in gambling advertising from January 1, 2027, under new guidelines published on October 19 by the Australian Communications and Media Authority (ACMA).\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.mundovideo.com.co\/en\/europe\/australia-bans-celebrities-and-influencers-from-gambling-ads\/\" \/>\n<meta property=\"og:site_name\" content=\"Mundo Video Entertainment | Casino News in Latin America and the World\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-22T11:34:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2026\/10\/image-199.png\" \/>\n\t<meta property=\"og:image:width\" content=\"962\" \/>\n\t<meta property=\"og:image:height\" content=\"417\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.mundovideo.com.co\/en\/europe\/australia-bans-celebrities-and-influencers-from-gambling-ads\/\",\"url\":\"https:\/\/www.mundovideo.com.co\/en\/europe\/australia-bans-celebrities-and-influencers-from-gambling-ads\/\",\"name\":\"Australia bans celebrities and influencers from gambling Ads - Mundo Video Entertainment | Casino News in Latin America and the World\",\"isPartOf\":{\"@id\":\"https:\/\/www.mundovideo.com.co\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.mundovideo.com.co\/en\/europe\/australia-bans-celebrities-and-influencers-from-gambling-ads\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.mundovideo.com.co\/en\/europe\/australia-bans-celebrities-and-influencers-from-gambling-ads\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2026\/10\/image-199.png\",\"datePublished\":\"2026-10-22T11:34:09+00:00\",\"dateModified\":\"2026-10-22T11:34:11+00:00\",\"description\":\"Canberra, October 21, 2026. 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