{"id":11456,"date":"2025-04-23T13:30:19","date_gmt":"2025-04-23T13:30:19","guid":{"rendered":"https:\/\/www.mundovideo.com.co\/en\/?post_type=gambling&#038;p=11456"},"modified":"2025-04-23T13:30:19","modified_gmt":"2025-04-23T13:30:19","slug":"bahia-eyes-gaming-future-with-state-lottery-initiative-from-they-dont-care-about-us-to-economic-resilience","status":"publish","type":"gambling","link":"https:\/\/www.mundovideo.com.co\/en\/colombian-gambling-news\/bahia-eyes-gaming-future-with-state-lottery-initiative-from-they-dont-care-about-us-to-economic-resilience\/","title":{"rendered":"Bahia Eyes Gaming Future with State Lottery Initiative \u2014 From \u201cThey Don\u2019t Care About Us\u201d to Economic Resilience"},"content":{"rendered":"\n<p>In 1996, Michael Jackson brought global eyes to Salvador, Brazil, when he filmed the politically charged video for \u201cThey Don\u2019t Care About Us\u201d in the historic Pelourinho district. The video\u2019s striking imagery\u2014200 drummers from Olodum, colorful colonial facades, and Jackson dancing through a backdrop of cultural resistance\u2014highlighted both the vibrancy and the deep socioeconomic inequalities of Bahia.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/www.mundovideo.com.co\/landing\/multigame-link\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"340\" src=\"https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2024\/11\/ice-london-termino-y-se-despidio-la-feria-en-imagenes-mgl-1.png\" alt=\"\" class=\"wp-image-9725\" srcset=\"https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2024\/11\/ice-london-termino-y-se-despidio-la-feria-en-imagenes-mgl-1.png 1000w, https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2024\/11\/ice-london-termino-y-se-despidio-la-feria-en-imagenes-mgl-1-300x102.png 300w, https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2024\/11\/ice-london-termino-y-se-despidio-la-feria-en-imagenes-mgl-1-768x261.png 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/a><\/figure>\n\n\n\n<p>Now, nearly three decades later, the state is making headlines again, this time for taking steps toward formalizing its gaming industry.<\/p>\n\n\n\n<p>The Government of Bahia has announced the beginning of technical and legal studies to evaluate the feasibility of launching a <strong>state-run public lottery system<\/strong>. This initiative, led by the state investment arm <strong>Bahia Investe<\/strong>, aims to design a secure, efficient, and sustainable gaming framework that could generate significant revenue for public coffers.<\/p>\n\n\n\n<p>The move follows a national trend across Brazil, where states have started to assert their right to regulate lottery and betting operations independently following favorable rulings by the Supreme Federal Court.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"860\" height=\"484\" src=\"https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2025\/04\/bahia-eyes-gaming-future-with-state-lottery-initiative-from-they-dont-care-about-us-to-economic-resilience2.jpg\" alt=\"\" class=\"wp-image-11459\" srcset=\"https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2025\/04\/bahia-eyes-gaming-future-with-state-lottery-initiative-from-they-dont-care-about-us-to-economic-resilience2.jpg 860w, https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2025\/04\/bahia-eyes-gaming-future-with-state-lottery-initiative-from-they-dont-care-about-us-to-economic-resilience2-300x169.jpg 300w, https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2025\/04\/bahia-eyes-gaming-future-with-state-lottery-initiative-from-they-dont-care-about-us-to-economic-resilience2-768x432.jpg 768w\" sizes=\"auto, (max-width: 860px) 100vw, 860px\" \/><\/figure>\n\n\n\n<p>According to the Bahia state government, the studies will cover legal, economic, and market aspects, with the goal of structuring a public-private concession model that can attract investment while maintaining strong oversight.<\/p>\n\n\n\n<p>If successfully implemented, the lottery could become a powerful tool for economic development in one of Brazil\u2019s most culturally rich\u2014but economically challenged\u2014regions. Revenue generated could be reinvested in education, healthcare, and social programs that benefit local communities.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2025\/04\/bahia-eyes-gaming-future-with-state-lottery-initiative-from-they-dont-care-about-us-to-economic-resilience3-1024x683.jpg\" alt=\"\" class=\"wp-image-11458\" srcset=\"https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2025\/04\/bahia-eyes-gaming-future-with-state-lottery-initiative-from-they-dont-care-about-us-to-economic-resilience3-1024x683.jpg 1024w, https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2025\/04\/bahia-eyes-gaming-future-with-state-lottery-initiative-from-they-dont-care-about-us-to-economic-resilience3-300x200.jpg 300w, https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2025\/04\/bahia-eyes-gaming-future-with-state-lottery-initiative-from-they-dont-care-about-us-to-economic-resilience3-768x512.jpg 768w, https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2025\/04\/bahia-eyes-gaming-future-with-state-lottery-initiative-from-they-dont-care-about-us-to-economic-resilience3.jpg 1300w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Bahia\u2019s effort to join Brazil\u2019s evolving gaming landscape is a reminder that even places known for their history and hardship\u2014like the one Michael Jackson danced through\u2014can chart a new path forward. This time, it\u2019s not through music, but through policy, investment, and regulated opportunity.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In 1996, Michael Jackson brought global eyes to Salvador, Brazil, when he filmed the politically charged video for \u201cThey Don\u2019t Care About Us\u201d;three decades later, the state is making headlines again, this time for taking steps toward formalizing its gaming industry.<\/p>\n","protected":false},"author":1,"featured_media":11460,"menu_order":157,"comment_status":"open","ping_status":"open","template":"","format":"standard","meta":{"inline_featured_image":false,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[],"tags":[4315,31],"class_list":{"0":"post-11456","1":"gambling","2":"type-gambling","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"tag-brasil","8":"tag-lotteries","9":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - 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