{"id":14507,"date":"2025-11-19T08:30:00","date_gmt":"2025-11-19T13:30:00","guid":{"rendered":"https:\/\/www.mundovideo.com.co\/en\/?post_type=gambling&#038;p=14507"},"modified":"2025-11-19T08:25:46","modified_gmt":"2025-11-19T13:25:46","slug":"brazils-sports-betting-map-76-of-action-still-goes-to-football","status":"publish","type":"gambling","link":"https:\/\/www.mundovideo.com.co\/en\/colombian-gambling-news\/brazils-sports-betting-map-76-of-action-still-goes-to-football\/","title":{"rendered":"Brazil\u2019s sports betting map: 76% of action still goes to football"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Football still dominates Brazil\u2019s booming sports betting market, but new data show that women\u2019s football, basketball, volleyball and even esports are quietly reshaping the country\u2019s betting landscape. A recent survey from Grupo Globo and research firm Offerwise, based on 1,000 Brazilians over 18, confirms that <strong>76% of bettors place wagers on men\u2019s football<\/strong>, far ahead of any other sport.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Behind that headline number, however, the picture is more nuanced. <strong>Women\u2019s football already attracts around 31% of bettors<\/strong>, reflecting both the growth of local and international competitions and better media coverage. Basketball reaches 23% and volleyball 19%, giving operators a clear second tier of sports with meaningful engagement and room to grow.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/www.mundovideo.com.co\/mve-ads\/?lang=en\" target=\"_blank\" rel=\" noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"727\" src=\"https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2025\/10\/impactful-accelerate-your-brand-with-mundovideo-ads.jpg\" alt=\"\" class=\"wp-image-14348\" srcset=\"https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2025\/10\/impactful-accelerate-your-brand-with-mundovideo-ads.jpg 1000w, https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2025\/10\/impactful-accelerate-your-brand-with-mundovideo-ads-300x218.jpg 300w, https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2025\/10\/impactful-accelerate-your-brand-with-mundovideo-ads-768x558.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.mundovideo.com.co\/mve-ads\/?lang=en\"><\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Other recent studies on the Brazilian market line up with Globo\u2019s findings. Across different samples, between <strong>88% and 94% of bettors say they have wagered on football in the last 90 days<\/strong>, while basketball and volleyball consistently appear as the next most popular options. Esports and Formula 1 remain niche by comparison, but show a steady upward trend among younger demographics.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"630\" height=\"474\" src=\"https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2025\/11\/brazils-sports-betting-map-76-of-action-still-goes-to-football2.jpg\" alt=\"\" class=\"wp-image-14509\" style=\"width:840px;height:auto\" srcset=\"https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2025\/11\/brazils-sports-betting-map-76-of-action-still-goes-to-football2.jpg 630w, https:\/\/www.mundovideo.com.co\/en\/wp-content\/uploads\/sites\/2\/2025\/11\/brazils-sports-betting-map-76-of-action-still-goes-to-football2-300x226.jpg 300w\" sizes=\"auto, (max-width: 630px) 100vw, 630px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">The survey also sheds light on how Brazilians bet. The average player holds <strong>about 3.4 sportsbook accounts<\/strong>, a sign of both intense competition and a relatively mature online market. Around <strong>86% of bets are placed via online platforms or mobile apps<\/strong>, and the main motivations are straightforward: \u201cwinning money\u201d and \u201cexcitement\/entertainment\u201d top the list. Classic markets such as match result, \u201cboth teams to score\u201d and total goals remain the favourites, especially in football.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">All of this is happening while Brazil\u2019s regulated market scales up at speed. Between January and September 2025, the country collected roughly <strong>USD 1.26 billion (BRL 6.8 billion)<\/strong> in taxes from regulated betting, a staggering increase compared to 2024, when the legal framework was only beginning to take shape. Projections from H2 Gambling Capital suggest that <strong>online GGR could reach BRL 31 billion in 2025 and potentially BRL 64 billion by 2030<\/strong>, under the umbrella of Law 14.790, which covers fixed-odds betting, esports and virtual sports.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For operators, the message is clear: <strong>Brazil is still a football-first market, but no longer a football-only market<\/strong>. To build sustainable brands in this \u201cgold rush\u201d environment, sportsbooks will need to localise products around the football fan while developing credible offers in women\u2019s football, basketball, volleyball and esports\u2014backed by sharp mobile UX, responsible gambling tools and strong differentiation in a market where most bettors already juggle multiple accounts.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Football still dominates Brazil\u2019s booming sports betting market, but new data show that women\u2019s football, basketball, volleyball and even esports are quietly reshaping the country\u2019s betting landscape. A recent survey from Grupo Globo and research firm Offerwise, based on 1,000 Brazilians over 18, confirms that 76% of bettors place wagers on men\u2019s football, far ahead [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":14510,"menu_order":32,"comment_status":"closed","ping_status":"open","template":"","format":"standard","meta":{"inline_featured_image":false,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[1],"tags":[4315,844,282,105],"class_list":["post-14507","gambling","type-gambling","status-publish","format-standard","has-post-thumbnail","category-sin-categoria","tag-brasil","tag-brazil","tag-football","tag-sports-betting","entry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Brazil\u2019s sports betting map: 76% of action still goes to football - Mundo Video Entertainment | Casino News in Latin America and the World<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mundovideo.com.co\/en\/colombian-gambling-news\/brazils-sports-betting-map-76-of-action-still-goes-to-football\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Brazil\u2019s sports betting map: 76% of action still goes to football - Mundo Video Entertainment | Casino News in Latin America and the World\" \/>\n<meta property=\"og:description\" content=\"Football still dominates Brazil\u2019s booming sports betting market, but new data show that women\u2019s football, basketball, volleyball and even esports are quietly reshaping the country\u2019s betting landscape. 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