Paradise Sega Sammy’s Paradise City in Yeongjongdo, South Korea in the location of the former Paradise Incheon Casino which was mostly absorbed into the new development; The resort bills itself as “K-Style” referring to Korea and as an Art-Tainment center, alluding to its integrated resort status and being much more than a casino. Local Korean denizens are not allowed to gamble anywhere in the country except Kangwon Land, far from any of the country’s population centers
South Korea prides itself on its pop culture which has spread to all corners of the world through such vehicles as K-. (READ SO: SOUTH KOREA DREAMS COME TRUE FOR CASINO INDUSTRY)
“Paradise City has been the best challenge for our company as the first mover of the tourism industry. We’ll make sure the resort complex becomes a key destination of ‘Hallyu’ for everyone in the world to enjoy, which we hope will serve to upgrade the national pride in the end,” Paradise Group chairman Jeon Phillip said.
“Hallyu” refers to the spread of Korean pop culture, or “K-Pop”.
Even though Koreans without foreign passports are not allowed to gamble in their own country, Paradise Sega Sammy is not the only concern betting big on the integrated resort elements as well as the possibility of attracting gamblers from across Asia. The resort is being built and opened in Phases. Completion of Phase I is expected before 2019.


