Coljuegos presented last week to investors and entrepreneurs’ opportunities to grow in regional integration through the second edition of Coljuegos 2020 Business Round, with the purpose of achieving the consolidation of the sector, increasing health income and laying the foundations for regional integration.
“The interest of industry players to invest in the Colombian market was evidenced, with great growth prospects, highlighting the role of the regulator to have a leading sector in innovation and contributions of resources for health” Stated the new president Cesar Valencia
According to the president of Coljuegos, Cesar Augusto Valencia Galiano, the regulator seeks to create adequate operating conditions that allow the sector to reactivate and have a wide range of responsible entertainment options for Colombians.
Colombia seeks to get competitive advantages on legal gambling, and under conditions of equity for all industry players, so the profitability and productivity can be achieved. This has been a great opportunity to show international stakeholders that the Colombian market has enormous opportunities of growth as players demand great innovation through the products offered, the event was related to the diversification of the portfolio of games operated over the internet and authorizing live casino betting, and the approval of assisted betting, an alternative that allows players to receive support from the operators.
This can be seen in the scope gotten by coljuegos during this event, were more than 2,000 people from more than 10 countries were reached at the business conference.
"I want to highlight that this industry has worked as a team and has known how to find opportunities in the midst of the health emergency, achieving the reactivation of sales in national and territorial games, after adopting biosafety protocols at points of sale," added Valencia Galiano .
One of the promises of Coljuegos during the event is their willing to take advantage of all the innovation capacity that can impact the gambling offer, incorporate technology into the operation and promote responsible gambling practices for a sustainable operation.


