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You are here -> Home / colombian-gambling-news /

In Colombian casinos starts to talk about: “Business anthropology: an innovative methodology to generate profits”… when?

Published date: 2019-02-26
In Colombian casinos starts to talk about: “Business anthropology: an innovative methodology to generate profits”… when?

The associations have been combined to start the year creating knowledge in pillars of the industry, this in benefit for all actors related to the gambling industry, and that in turn allows the development of a much more professionalized industry.

That is why unions such as Cornazar and Fecoljuegos, have decided to approach the community in this first quarter with fully academic events that seek not only the sharing of effective and innovative strategies to improve the competitiveness of the gambling industry, but also seek to understand specific regions, specific issues such as responsible gaming and much more.

Next Thursday February 28 from 2:00 in the afternoon, Cornazar will meet for the first time with the llaneros operators in the Upía Hall of the Hotel GHL Grand Villavicencio

The purpose of this space is to understand the differences in this specific market, the concerns regarding illegal competition, the generalized obstacles for a good functioning from the regulatory side to the market niche as such, that is, it seeks to provide a share experiences about the lucky games sector located in Colombia, and more specifically in the plains.

In addition, the event will also include the presence of officers of Coljuegos who will give training on the management and usability of the operator's portal, this training will begin at 4:00 in the afternoon of the same day.

On the other hand, Fecoljuegos seeks to offer its first training day this year on Tuesday, March 5, at the Hollywood Casino

There, multiple actors of the gambling industry will participate, again in favor of the professionalization of the industry, giving attendees innovative strategies such as the implementation of business anthropology or business anthropology, which aims to generate added value to the service and / or product to achieve greater competitiveness in the market.

The talk "Business anthropology: an innovative methodology to generate profits" will be dictated by the top managers of FLIPA, an expert company in business anthropology. Natalia Usme, Manager of Business Anthropology of Flipa, explains that:

"The gambling industry may find this type of methodologies opportune insofar as it allows creating innovative and disruptive developments for the market, either modifying the services currently offered, building and / or projecting new experiential dynamics, creating a new product or service and distinguishing itself from the competition "

Finally, it is important to understand that knowing and understanding the anthropology of any industry or sector allows us to understand the consumer, the culture in which they are immersed and what the market demands in terms of trends, products or services.


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