São Paulo, April 7, 2025 — The Brazilian iGaming Summit (BiS) and SiGMA Americas are officially kicking off today at the Transamerica Expo Center in São Paulo, gathering global leaders, operators, and innovators from the betting, gaming, and affiliate marketing sectors in Latin America’s largest gaming expo.
While the official conference opens its doors on April 8, the action begins today with badge pickup from 2:00 to 10:00 p.m. at the Hilton Morumbi, followed by a Welcome Reception and iGathering Dinner, setting the stage for four days of networking, thought leadership, and deal-making.
The summit will feature over 150 speakers, exhibitions from top-tier providers, and specialized panels focused on regulatory changes in Brazil, affiliate strategies, fintech integration, and the future of Latin American iGaming. The SiGMA Americas Awards (April 8) and BiS Awards (April 9) will honor the top performers and trailblazers shaping the region’s gaming future.
Organized by Jericho Produções S.A. in partnership with the global SiGMA Group, BiS 2025 is a reflection of Brazil’s rapid rise as a regulated betting powerhouse, following recent regulatory developments and growing investor confidence.
As thousands of attendees descend upon São Paulo, the buzz is clear: Brazil is open for iGaming—and the world is watching.
