Virgin Bet, celebrating its third year sponsoring the three-day Ayr Gold Cup festival, is set to overhaul the traditional “Best Turned Out” prize across each of its nine sponsored races, rewarding the hard-working grooms who often receive little recognition for their hard work preparing the horses.
For the first time at the festival, Virgin Bet will reward all 25 grooms for their efforts ahead of the signature Virgin Bet Gold Cup race. The winner of the “Best Turned Out” award will win £200, double the prize from 2022, whilst each of the remaining 24 non-winning grooms will also receive an unprecedented runners-up prize of £50. Outside the Ayr Gold Cup, Virgin Bet is increasing the “Best Turned Out” award prize on all of their sponsored races across the festival and as a unique further prize, all winning grooms will be entered into a draw to win an exclusive “Virgin Experience Voucher” worth £1,000.
With the three-day Festival getting underway on Thursday 21st September, Virgin Bet have also announced that their Ayr Gold Cup race winnings will be donated to Ayrshire Cancer Support, the official charity partner of Ayr Racecourse.


