Coming off of a 2018 that saw a 66% increase in revenue - boosted in part by the addition of the product's ad-free VIP subscription service - NLOP.com has once again positioned itself as an emerging player in the online gaming space.
Last month at the WSOP, Cafrino CEO Michael Murphy reported that player activity was up, and subscription revenue continued to climb every month. Murphy revealed that the company has seen an 83% increase in subscription revenue, a figure that impressed the company's board.
Cafrino Chairman Haig Kayserian explained: "When we started Cafrino, subscription was always a model we wanted to test to protect against any volatility in our prime revenue source, the advertising market."
“We know that mobile is no longer the future, it is the present. Now that we are comfortable with our product since acquiring a leading poker website and merging it with another one, we are working on an accelerated plan to launch NLOP for iPhones and iPads before working on a version for Android devices." he added
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