After this past 16 June, Malta’s president, George Vella, signed Act No. XXI of 2023 – Gaming (Amendment) Act into law, which orders courts to refuse to recognise or enforce any foreign judgements against Malta-licensed operators active in the European market, which provoked reactions in Europe, was held on Valleta the IGAMING NEXT, event with very interesting focus on two topics: AL / AI
“This year, we have expanded Valletta to encapsulate more of the iGaming sector. We have worked hard at securing more operators than in previous years,” notes iGaming NEXT’s Head of Commercial, Rory Credland, pointing to its partnership with iGaming affiliate and operator directory AffPappa which is also hosting their awards and iGaming Club in the city.
Taking place in the Mediterranean Conference Center (MCC), the expo side of the event takes place on June 21st and 22nd (today), the organizers has planned an entire iGaming Festival Week, including Golf and Padel Tournaments, a Running Club and culminating with the 10 year anniversary party of Showers this Saturday 24th .
The event host a wide variety of talks, focusing on “future predictions, CEO insights, aggregation, live casino operator vs illegal markets, investment headwinds, ChatGPT and interaction vs innovation,” notes the executive.
One area of interest was Latin America, “which has vast potential to become one of the focuses in 2024 for sure,” states Credland.
“Key is how it will take off for the consumer in the mainstream and the one who can match that will have a significant competitive market when things take off.”
However, other regions are not to be ignored, as “each geographic area presents itself with its own opportunity,” he notes.
AI in focus at this year’s event
A hot topic sweeping the entire industry, and impossible to ignore at this year’s event, is artificial intelligence and its impact on both sides of the coin. “We have seen a lot of this discussion interwoven within all our content across the two days I think for both players and operators it [artificial intelligence] will be a challenge, and for some this will mean bad news, but for others I think it will be an opportunity and become a competitive advantage.”
Just exactly how this will play out depends on each organization’s approach.
