The Philadelphia Eagles’ 40-22 victory over the Kansas City Chiefs in Super Bowl LIX on February 9, 2025, not only ended the Chiefs' bid for a historic three-peat but also delivered a massive payday for sportsbooks across the U.S.
Betting operators, including BetMGM and DraftKings, reported record-breaking wagers of $1.39 billion, making this the most lucrative Super Bowl in sports betting history. The Eagles' win, along with the game surpassing the projected total points, significantly boosted sportsbook profits, as a majority of public bets were placed on the Chiefs.
Jalen Hurts led Philadelphia’s charge with 221 passing yards and three touchdowns, securing Super Bowl MVP honors. Despite a strong effort from Patrick Mahomes, the Chiefs struggled to contain the Eagles’ offense, especially in the second half.
Analysts predict that the total amount wagered on sports in the U.S. will surpass $200 billion in 2025, fueled by the continued expansion of legalized betting.
While sportsbooks celebrated their windfall, bettors are already looking ahead. The surge in sports betting activity following the Super Bowl is a clear indication that America’s betting market remains unstoppable. Analysts predict that the total amount wagered on sports in the U.S. will surpass $200 billion in 2025, fueled by the continued expansion of legalized betting.
The NFL remains the most bet-on league, but with March Madness approaching, sportsbooks expect another major influx of wagers in the coming weeks. The question now is: will bettors bounce back after Super Bowl losses, or will sportsbooks continue their winning streak?
One thing is certain—after the Super Bowl, betting in America is only getting bigger
The American Gaming Association reported that Americans wagered an estimated $1.39 billion on Super Bowl LIX, a clear testament to the ever-growing reach of legalized sports betting. Among the states that saw the highest betting activity, New York led the way with approximately $183 million in wagers, potentially surpassing Nevada’s $170 million. New Jersey also saw massive action, with an estimated $147 million in bets.
The rapid expansion of legalized sports betting, now available in 38 states and Washington, D.C., played a major role in these record-setting figures. Emerging betting markets, like North Carolina, also showed strong engagement, contributing around $59 million in wagers.
Will March Madness send the wagers to add billions more? With one of the most bet-on sporting events approaching, sportsbooks are gearing up for another wave of record-setting action. As more states embrace legalized betting, the market continues to evolve, presenting both challenges and opportunities for operators nationwide.
