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U.S study reveals what could happen with casinos once the lockdown is off

Published date: 2020-05-11
U.S study reveals what could happen with casinos once the lockdown is off

The casino industry has been hit hard by the crisis and, with high levels of uncertainty surrounding the long-term impact, it’s difficult to map out the best path forward but the company Synergy Blue surveyed 1000 gamblers in late April to better understand what they will expect from operators to return to casinos. While the data shows gamblers’ confidence in casinos as 51% say they will return to casinos once they reopen it also reveals the need for some long-term changes.


Gamblers also believe casinos need to take ongoing measures to ensure health and safety. 56 percent of gamblers said casinos need to permanently improve their health and safety standards following the pandemic.

However, there is a good opportunity with those planning to return, 48% said their gambling spend would remain the same. The 58% that isn’t sure about going back say it’s because they’re uneasy about the economy


What also shows the survey is that a shift in casino demographics may happen much sooner than expected. Older gamblers are more hesitant to return to casinos amid higher concerns about health and safety. But younger demographics are now poised to lead the charge toward casino recovery. Two-thirds (62%) of younger gamblers (ages 29 and under) and 56% of those ages 30-45 say they will gamble in casinos again once stay-at-home orders have lifted. Only 40% of respondents over age 60 said they too would return.

While slots were the traditional main draw for casinos, a younger generation of gamblers also points to declining interest in traditional slots. 47% of those 29 and under and 58% of 30-45 year olds said slot games would not necessary draw them back to casinos, compared to 69% of 45-60 year olds, and 73% of those 60 and older who are drawn to slot games.


64% said they gambled online or played mobile games (pay to play/free to play) during the pandemic, and of those, 93% said they will continue with online or mobile gambling once stay-at-home orders have lifted

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