Two days after it was announced that ESPN BET would be the official sports betting sponsor of the PGA Championship through 2026, ESPN announced there will be an ESPN BET alternate telecast during the major championship.
The alternate telecast, which will air on ESPN2 from 11 a.m. – 1 p.m. ET during the first and second rounds and during the same timeframe on ESPN+ during the third and fourth rounds, will include on-site analysis from Michael Collins and “Stanford” Steve Coughlin.
ESPN says the telecast will focus on betting, including discussion about hole-by-hole live betting as well as tournament futures analysis.
PGA of America partners with AGA
In a busy partnership week for the PGA of America, the entity also announced Wednesday it’s working with the American Gaming Association to promote the AGA’s “Have a Game Plan” public service campaign. The campaign aims at promoting responsible gambling habits, such as setting a budget and viewing betting as entertainment rather than a reliable way to earn money.
“Activating AGA’s Have A Game Plan campaign during this year’s PGA Championship and beyond will be an integral part of our strategy as interest in golf wagering grows.”
The PGA of America’s online and social media accounts will share “co-branded responsible gaming content” throughout next week when the PGA Championship begins.
“As the PGA of America welcomes ESPN BET as the Official Sports Betting Sponsor of the 106th PGA Championship, it is core to our values to ensure golf fans have the right tools in their bag to bet responsibly,” PGA of America Chief Commercial Officer Jeff Price said in a press release.
